Tradition, Quality, and Design. These are the keywords that guide LOXUS.
Administered by the entrepreneur Lorena Viana Batista, from Minas Gerais, Loxus is in the jewelry market since 2011. Influenced by her father, who created small pieces as a hobby releasing his creativity, the designer was passionate about jewelry since young. Very meticulous and intuitive, she refined her technique in gemology and design jewelry courses at the State University of Minas Gerais (UEMG). In 2014, she was one of the winners in the national contest promoted by AngloGold Ashanti, which the main subject was Brazilianness. To win the prize, the designer created a pair of earrings named “Águas de Março” (Waters of March), in reference to the song composed by Tom Jobim.
Lorena was always inspired by the desire to create jewelry with high-quality stones and a unique design. She can realize the dreams of her clients by investing in timeless and contemporary collections, underlining the diamonds, emeralds, aquamarines, and Paraiba tourmaline, allied to 18-carat gold, unparalleled quality raw materials of unique origin, panned from the best world suppliers.
Each piece is produced individually, from the first sketches to the choice of the best raw materials, by the experienced hands of goldsmiths, stonecutters, and nailery, under Lorena’s selective look, whose winning creations are ever more calling the attention of clients and jewelry admirers.
I believe in eternal jewelry when you have quality. Each stone is unique. Its brilliance, beauty and origin is, for me, the starting point for creating jewelry and delivering the beautiful.
An elegant and timeless design, associated with high gemology knowledge, results in surprising jewelry due to its excellent taste and quality, enrapturing clients' hearts not only in Brazil but in several other countries, to where the brand Is exporting its projects.
All this work is compensated by the sparkling in the eyes of those receiving LOXUS’s jewelry and by the confidence to produce the best contemporary jewelry.